Ma ka lā 11 o Mei, ua mālama maikaʻi ʻia ka "2023 Chinese Brand Value Evaluation Information Release Activity" i hui pū ʻia e China Brand Building Promotion Association a me Zhejiang People's Government ma Deqing, Zhejiang.

Ma ka lā 11 o Mei, ua mālama maikaʻi ʻia ka "2023 Chinese Brand Value Evaluation Information Release Activity" i hui pū ʻia e China Brand Building Promotion Association a me Zhejiang People's Government ma Deqing, Zhejiang. Ma kēia haʻawina hoʻokuʻu ʻike loiloi, ua helu ʻo Qingte Group i ka ʻehā o ka hui kaʻa a me nā ʻāpana, me ka ikaika o ka brand 818 a me ka waiwai o 3.693 biliona yuan, he piʻi o 500 miliona yuan i hoʻohālikelike ʻia me ka makahiki i hala, a hiki i kahi moʻolelo kiʻekiʻe.
ʻO ka hoʻokuʻu ʻana i ka ʻike loiloi waiwai o Kina e hahai ana i nā kūlana honua a me nā kūlana aupuni, e pili ana i ke kumu "ʻepekema, kūpono, wehe, ʻike ʻia", ua ʻike nui ʻia e ka ʻoihana a me ka hui. ʻO ka loiloi waiwai brand ke ala nui e hoʻoulu a hoʻolaha i nā hōʻailona kaulana i ka honua. He mea koʻikoʻi ia no nā ʻoihana e hoʻokumu i ka mana o ka brand a hoʻonui i ka mākeke.
ʻO ka mahiʻai ʻana a me ka hoʻomohala ʻana ʻo ia ka mea nui o ka hoʻokele a me ka hoʻomohala ʻana o Qingte Group. A hiki i kēia makahiki, ua komo ka hui i ka loiloi ʻana i ka waiwai hōʻailona Kina no ʻewalu mau makahiki, a ke hoʻomau nei ka ulu ʻana o ka brand a hoʻomau ka mana o ka brand.
E like me ke kulekele hoʻokele o ka hui o ka "hana paʻa, hoʻonui i ka maikaʻi a me ka hōʻailona ikaika", ua hoʻonui ka hui i nā hana kūpono o ka hoʻolālā brand, hoʻonohonoho i ka hoʻokumu ʻana i kahi hoʻolālā hoʻolālā ʻekolu makahiki e hoʻonui i ka manaʻo o ka waiwai o ka brand. e eli hohonu i ka pono o ka waiwai o ka brand, a e hooikaika mau e kukulu i ka brand Qingte ikaika a alakai i ka ulu ana o ka oihana.